Instant Experience ads

Use an existing Instant Experience built in Meta as your ad's destination.

Instead of sending people to a website, you can point your ad at an Instant Experience, the full-screen mobile experience you build in Meta. Adtool lets you attach one of your existing Instant Experiences as the ad's destination.

Step-by-step guide

1. Go to `Launch` and set up your ad as usual

Build your ad and choose your destination the way you normally would.

2. Select your `Campaign` and `Ad set`

Choose the campaign and ad set for this batch. The Instant Experience option only becomes available once a campaign and ad set are selected, so Adtool can pull the matching Instant Experiences from the connected page.

3. Click `Add Instant Experience`

At the bottom of the ad settings, where you would normally select Website Link, there is a button to use an Instant Experience instead. Click Add Instant Experience.

4. Choose an Instant Experience

Adtool shows the Instant Experiences you have already created and published on your connected Facebook page. Select the one you want to use.

Only published Instant Experiences from the connected page appear here. If one you just created isn't showing, refresh the list so Adtool pulls the latest set from Meta.

5. Finish your ads and launch

Create the rest of your ads as usual, then launch the batch.

Adtool doesn't build Instant Experiences. You create and edit them in Meta, and once an Instant Experience is published on your Facebook page it appears in Adtool so you can select it.