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Ad types

Organic post ads

Select organic posts from the Organic Posts tab and add them to a launch batch so they can be launched as ads inside the chosen ad account structure.

Use organic posts when you want to launch existing social posts as ads from Adtool. After you select the organic posts, they are added to the launch batch so you can review the batch, add manually created ads if needed, and launch through the selected ad account structure.

When to use organic posts

Use organic posts when you want to boost an existing post, keep the original organic creative and social post, or launch that post through the ad account structure you are already setting up in Adtool.

What to know before selecting posts

Area

What it means

Organic tab

Organic posts are selected from the Organic tab inside Select Creatives.

Filters

You can filter organic posts by post type, date, and page.

Page selection

The organic posts shown depend on the Facebook page selected for the batch on the Setup tab.

Adding to batch

Selected organic posts are added to the batch after you click Confirm.

Step-by-step guide

1

Open Launch and select creatives

Go to Launch in the left navigation, then click Select Creatives to open the creative selection view for the batch.

2

Select organic posts

Open the Organic tab. Use the filters if needed, select the organic posts you want to launch as ads, then click Confirm. The selected organic posts are added to the launch batch. If the page you need is not shown, change the Facebook page on the Setup tab so posts from that page are shown.

3

Review and launch the batch

From the batch, you can add manually created ads, adjust the batch, and launch the ads when everything is ready.

Video Guide